Digital wallet war in Sweden is heating up

Today MasterCard has launched its long awaited for digital wallet MasterPass in Sweden. Users can now via its preferred bank, start and use their own digital wallet for a more secure and easy checkout when doing online purchases. Later on the wallet can be used for contactless mobile payments in physical stores.

Bildresultat för masterpass seb

Users can put all their cards in one wallet, select preferred card and delivery address, which means that they don’t have to enter card number or adress info when doing a checkout at the webshop. MasterCard has selected to use the very popular and the most used authentication method in Sweden, Swedish Mobile bankID, for the authentication of a MasterPass purchase.

From start Nordea, SEB and Swedbank will issue MasterPass wallet with ICA Banken and Resurs Bank soon to follow. I believe that we also soon will see Handelsbanken to jump on the bandwagon.



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