Mobile payment trends and directions 2014

An article in on January 5th discuss mobile trends and directions for 2014. I agree in general with the main key drivers for mobile wallet success as  of LTP;

  1. Merchant acceptance
  2. Solution cost and functionality
  3. User acceptance
  4. Company credential and future potential
  5. Consumer centric service that integrates mobile payment with commerce (offers/coupons) and loyalty

In the chicken and egg race for mobile payment (merchant/consumers), merchants have to lead to get consumers places (and many) where to pay with the mobile.

This entry was posted in Mobile payment. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s