Consumer watch on mobile wallet – 2015 is the year it will happen

In a recent consumer watch report on mobile wallet by CMB in the US, the result is that mobile payment and wallet is here and 2015 is the “tipping point” for adoption and usage.


  • For those who used it security is still the main issue.
  • For those who haven’t used it main concerns are identity theft, fees and integrity.

Compelling for potential users are rewards and discounts features.

Click link below to see report.

Report_Consumer-Pulse_Mobile Wallet_June 2015

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A complete guide to mobile wallets: Ten things you need to know

Here is a quick an overall guide to mobile wallets. Under major types of content I would like to add Loyalty cards and also gift- and punch cards.

Another important thing is development and operations like operate it as a service or diyo.

A complete guide to mobile wallets: Ten things you need to know.

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Blog post on Apple Pay and why European launch is delayed

Attached post takes up one hinder why it’s not “as easy” to launch in Europe as in USA. It’s about the much lower interchange fee in Europe.

Read blog post here

I believe there is some more things that making it take time. Ok EU, but there is still country by country things to consider, like

  • domestic legislations
  • infrastructure like NFC enabled POS’s (differs a lot from country to country)
  • contactless cards in distribution (will also drive mobile payments)
  • issuer (banks) readiness and not to forget willingness (plastic cards works “perfect” in many countries)
  • iPhone market share (differs also a lot between countries)
  • local mobile payment schemes and successful alternatives like Swish in Sweden

Example, iPhone has a very high market share in the Nordic countries..but the in some countries the contactless cards are not in distribution and the POS’s are not enabled for NFC payments.

So, of course there are progressive banks that want to go with Apple Pay but they have to take the infrastructure into account and a small bank will not drive this.

So, I believe that after US and Canada (after this summer) Apple Pay will come Australia and then UK (could be that UK will be before Australia) and I don’t believe UK will happen this year. And Nordics will not happen before next summer..

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Post explaining Samsung Pay

This post discuss if Samsung Pay and if it can be a real competitor to Apple Pay.

Read it here

I beleive the NFC part of Samsung Pay is ok. The MST part has to many downsides and will only work for a while and only in USA..but can be to mark a place and the first step of tech in the Samsung financial services roadmap.

Will Sony, LG and HTC jump on the bandwagon?

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Mobile payment one of top themes at this years MWC in Barcelona

samsung galaxy 6This year’s show in Barcelona features like always a lot of new mobile models. Samsung, LG, HTC and others launch high end expensive look a likes to iPhone 6, more designed, slim and expensive units. In the other end Microsoft and Asian vendors displays low end smartphones at very low cost, targeting emerging markets to let users hop the pc era and go internet via mobiles.

Mobile payment is hotter than ever and seen as one of the main themes besides coming 5G wireless technology at this year’s event. Below are some mobile payments high lights launched and discussed in Barcelona.

Samsung Pay. Launched as “designed as device, merchant and card issuer agnostic” the service will work on the new Galaxy 6 and Galaxy 6 Edge in USA in second half of 2015. The special hardware inside will have support for contactless and mag-stripe terminals. Alike Apple Apple, Samsung Pay will be protected by fingerprint scanning tokenisation from the major card schemes.

iZettle Lite. Europe launch of a the first free of charge mini EMV chip & PIN reader that works with most smartphones and tablets.

Ingenico mPos dongle RP170C. The device offers support for both NFC/contactless and mag-stripe payments via a 3.5mm standard audio jack that can be plugged into any iOS or Android device.

PayPal buys Paydiant. PayPal has agreed to buy Paydiant, a mobile payment start-up based in Boston. Paydiant helps Subway, Capital One and the retailer joint venture MCX, with its not yet launched CurrentC service, to build mobile payments, offers and loyalty into their apps.

Android Pay. Google confirmed that it’s working on a new mobile payments framework named Android Pay. This would not be a new product for users, but an “API layer” that allows other companies to support secure payments on Android in both physical stores and via apps. Google has not explained the details of Android Pay to any great degree, but it says that it would “start with NFC” and eventually accommodate biometric sensors as well.

Google and Softcard. First move after the purchase, is that Google Wallet will be preinstalled in USA on Android mobiles from former owners AT&T, Verizon, and T-Mobile.

MeaWallet to paymentize any app. In the stand in Hall 6 MeaWallet live demo cloud based payments using NFC and Host Card Emulation (HCE). With the updated MeaWallet Mobile Services Platform and the launch of Mobile Business Components any app or wallet can be enabled for payment, access and ticketing and transit functionality.

Mobile payments gadgets. Samsung, LG and many other vendors showed gadgets that also can be used to pay with in store. Just swipe your NFC watch or wristband at the POS-terminal to make the payment.

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Mobile payments 2015 – 10 things to watch

2014 was a year of “great action” in mobile payments and thanks to Apple and the Apple Pay launch, on two new models and in USA, we can look forward to even more action in 2015. This year we will see the banks (at last) and the global payment schemes do big moves and a lot of marketing in mobile payments. At the end of the year we could have seen the mobile payment tipping point..

Things to look out for in 2015:

– Contactless cards will drive mobile payment. The quick change to EMV in USA (major deadline is October 2015), mandates like from MasterCard and roll-out of contactless cards to new countries (even Sweden!), will pave the way for mobile payments solutions using global payment schemes and NFC.

– Large commercial roll-outs. Programs like CurrentC (USA), Zapp (UK) and Alibaba’s mobile payment? (China)  will launch.

– Extended roll-outs (but global?). Apple and Square are working on it and we will see regional/country schemes launch into more countries. Apple Pay next country will be UK.

– Paymentize existing apps. Mobile payment based on standard payment schemes will be added as feature to popular apps.

Faster payments. Direct account mobile payments schemes with real-time money transfer will gain traction. Example is Sweden’s very successful Swish and the coming UK service Zapp.

– Tokenization. After all security breaches and stolen card numbers, we will see the use of tokens instead of card numbers in many new payment programs. Tokens will also be used as keys in for example mobile access, gift cards, vouchers, etc.

– NFC. Will be the preferred pairing method at POS. BLE will also be used, but mainly for marketing by merchants and we will see first large BLE commercial roll-outs (BLE is today mainly used in pilot’s).

– Finger id. We will see more mobile models with Apple’s Touch ID alike solutions, from both the Android and the Windows families.

– Swipe fee change. Like in prepaid where the consumer pays more and merchant less, same “fee shift” will be seen/tried in new mobile payment, mobile money transfer and mobile bank products.

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Let’s go all-in for NFC for mobile payment in shop

In a research from Strategy Analytics by 2020, 254 million mobile users will pay with their NFC-enabled 5 times per month and at average transaction value of $9.

Read more here

Comment. After summer last year I didn’t beleive I should say this, but thanks to the global payment schemes (and for their emerging standards for tokenization, HCE, cloud based payments, etc.) and players like Apple (with their Apple Pay) embracement of NFC based payments…I’ve changed my mind and are ready to go all-in for it!

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